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Health Care Marketing Abstracts.

Title: Health Care Marketing Abstracts.
Authors: Malhotra, Naresh K.; Grashof, John F.; Burger, Philip C.; Zallocco, Ronald L.
Source: Journal of Health Care Marketing; Mar92, Vol. 12 Issue 1, p86-90, 5p
Subject Terms: Medical care marketing; Health care industry; Nursing home rates; Nursing home care
Abstract: The article presents a list of abstracts for health care marketing articles, including one about revising the health care system and another about nursing home costs.
Database: Complementary Index