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Environmental users abandoned Twitter after Musk takeover.

Title: Environmental users abandoned Twitter after Musk takeover.
Authors: Chang CH; Department of Biology, Pomona College, Claremont, CA, 91711, USA; Environmental Analysis Program, Pomona College, Claremont, CA, 91711, USA. Electronic address: chchang@pomona.edu.; Deshmukh NR; ND Consulting, Los Angeles, CA, USA.; Armsworth PR; Department of Ecology and Evolutionary Biology, University of Tennessee, Knoxville, TN, USA.; Masuda YJ; Vulcan, LLC, WA, USA.
Source: Trends in ecology & evolution [Trends Ecol Evol] 2023 Oct; Vol. 38 (10), pp. 893-895. Date of Electronic Publication: 2023 Aug 15.
Publication Type: Journal Article
Language: English
Journal Info: Publisher: Elsevier Science Publishers Country of Publication: England NLM ID: 8805125 Publication Model: Print-Electronic Cited Medium: Internet ISSN: 1872-8383 (Electronic) Linking ISSN: 01695347 NLM ISO Abbreviation: Trends Ecol Evol Subsets: MEDLINE
Imprint Name(s): Publication: Barking : Elsevier Science Publishers; Original Publication: Amsterdam [Netherlands] : Elsevier Science Publishers B.V. [(Biomedical Division)], c1986-
MeSH Terms: Social Media*; Humans ; Fatty Acids, Monounsaturated
Abstract: In our sample of 380 000 environmentally oriented users, nearly 50% became inactive on Twitter after it was sold in October 2022, a rate much higher than a control sample. Given Twitter's importance for public communication, our finding has troubling implications for digital environmental information sharing and public mobilization.; (Copyright © 2023 Elsevier Ltd. All rights reserved.)
Competing Interests: Declaration of interests No interests are declared.
Substance Nomenclature: 095I377U8F (musk); 0 (Fatty Acids, Monounsaturated)
Entry Date(s): Date Created: 20230817 Date Completed: 20230915 Latest Revision: 20231003
Update Code: 20260130
DOI: 10.1016/j.tree.2023.07.002
PMID: 37591718
Database: MEDLINE

Journal Article