| Title: |
Analiza odabranih aspekata međunarodnog poslovanja u slovačkim mljekarama u okviru EU-a ; An analysis of selected aspects of international business in Slovak dairies in the EU framework |
| Authors: |
Mura, Ladislav; Buleca, Ján; Zeleňáková, Lucia; Qineti, Artan; Kozelová, Dagmar |
| Source: |
Mljekarstvo : Dairy Experts Journal ; ISSN 1846-4025 (Online) ; ISSN 0026-704X (Print) ; ISSN-L 0026-704X ; CODEN MLJEAU ; Volume 62 ; Issue 3 |
| Publisher Information: |
Croatian Dairy Union |
| Publication Year: |
2012 |
| Collection: |
Hrčak - Portal of scientific journals of Croatia / Portal znanstvenih časopisa Republike Hrvatske |
| Subject Terms: |
mljekarstvo; mliječni proizvodi; međunarodno poduzetništvo; Europska unija; Slovačka; dairy; milk products; international business; European Union; Slovakia |
| Description: |
Rad se bavi procjenom aktualnih trendova u mljekarskoj industriji u Slovačkoj, s naglaskom na kvalitetu mliječnih proizvoda i njihov plasman na inozemna tržišta. Analiza je pokazala da je za promatrane tvrtke veoma važan poticaj prisutnost u međunarodnom poslovanju. Mnogo je veći naglasak dan na redovne narudžbe iz inozemstva, koje bi trebale dovesti do zajamčene prodaje mliječnih proizvoda na inozemnim tržištima. Od ukupno 22 ispitane tvrtke, 15 je reklo kako su poslovni kontakti uprave bili korisni u njihovu pozicioniranju u međunarodnom okruženju. ; This paper deals with an assessment of current trends in the dairy industry in Slovakia with emphasis on quality of milk products and their placement in the foreign markets. The analysis has shown that for the analysed enterprises more important stimuli exist for involvement into international business. Much greater weight is attached to regular orders from abroad, as it is supposed that they bring guaranteed sales of dairy products in foreign markets. At the same time out of 22 interviewed businesses, 15 said that business contacts of the management were helpful in establishing themselves in the international environment. |
| Document Type: |
article in journal/newspaper |
| File Description: |
application/pdf |
| Language: |
Croatian; English |
| Relation: |
https://hrcak.srce.hr/86918 |
| Availability: |
https://hrcak.srce.hr/86918; https://hrcak.srce.hr/file/129371; https://hrcak.srce.hr/file/129372 |
| Rights: |
info:eu-repo/semantics/openAccess ; The content of the Journal is available free of charge and there are no publication charges. The contents of the Mljekarstvo can be used for scientific purposes, provided that the credit is given to the Journal (under Creative Commons licence CC BY-NC 4.0). |
| Accession Number: |
edsbas.1F02CAAD |
| Database: |
BASE |