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Colours in clothes and psychological functioning: The impact on emotions and self-esteem

Title: Colours in clothes and psychological functioning: The impact on emotions and self-esteem
Authors: Soroka, Iryna; Balode, Neli; Kutas, Maryna
Publisher Information: Sapienza Grupo Editorial
Publication Year: 2024
Subject Terms: Social Psychology; General Psychology; Social Sciences (General)
Description: Background: Colours are the object of study in various areas of humanitarian sciences, such as linguistics, cultural studies, and art. In psychology, the effects of colour on behaviour and emotional states are analyzed. The purpose of this research is to explore the preference for colours in clothes Indian students wear and report the results of the “Colour Challenge Week” project. Methods: Simultaneous mixed methods were used in this study: qualitative (a survey, documents analysis: students’ reports) and quantitative (two standardized tests: The Rosenberg Self-Esteem Scale and the PANAS-SF). Results: The article introduces the survey results among 246 university students aged 18-22 from different states of India. It shows the colours black, white, and blue in clothes are of preference. Pearson’s Chi-Square test was used to examine the Frequency distribution of values. To find the answer to the research question: “What is the impact of colours in clothes on students’ emotions and self-esteem?” a thematic analysis of students’ reports was performed. Conclusions: The exploration of this topic is far from complete and to uncover all relationships further intensive research is required. Future studies are recommended utilizing bigger sample sizes with a more equal proportion of males to females
Document Type: article in journal/newspaper
File Description: text
Language: English
ISSN: 2675-9780
Relation: https://pure.jgu.edu.in/id/eprint/8779/1/Colours%2Bin%2Bclothes%2Band%2Bpsychological%2Bfunctioning_the%2Bimpact%2Bon%2Bemotions%2Band%2Bself-esteem.pdf; Soroka, Iryna, Balode, Neli and Kutas, Maryna (2024) Colours in clothes and psychological functioning: The impact on emotions and self-esteem. Sapienza: International Journal of Interdisciplinary Studies, 5 (4). ISSN 2675-9780
DOI: 10.51798/sijis.v5i4.850
Availability: https://pure.jgu.edu.in/id/eprint/8779/; https://doi.org/10.51798/sijis.v5i4.850
Rights: cc_by_nc_nd_4
Accession Number: edsbas.E1128357
Database: BASE