Impact of Psycho-Demographic Factors on Smartphone Purchase Decisions
| Title: | Impact of Psycho-Demographic Factors on Smartphone Purchase Decisions |
|---|---|
| Authors: | Vajjhala, Narasimha Rao; Strang, Kenneth David |
| Source: | Proceedings of the 2019 International Conference on Information System and System Management. :5-10 |
| Availability: | http://dl.acm.org/doi/10.1145/3394788.3394790 |
| Database: | ACM Full-Text Collection |