| Title: |
Process Mining-Driven Optimization of Digital Customer Journeys Based on Audience Intervention Using the AI-DATA Model |
| Authors: |
Muhle, Heidrun; Danter, Daniel; Sandler, Simone; Krauss, Oliver; Stockl, Andreas |
| Source: |
2024 4th International Conference on Electrical, Computer, Communications and Mechatronics Engineering (ICECCME) Electrical, Computer, Communications and Mechatronics Engineering (ICECCME), 2024 4th International Conference on. :1-6 Nov, 2024 |
| Relation: |
2024 4th International Conference on Electrical, Computer, Communications and Mechatronics Engineering (ICECCME) |
| Database: |
IEEE Xplore Digital Library |