| Title: |
The Role of Artificial Intelligence in Enhancing Personalized Tourism Marketing: The Mediating Effect of Consumer Engagement on Destination Choice in the UAE |
| Authors: |
Kumar, Pranav; Masoud, Emad Y.; Vij, Anu; Verma, Amit |
| Source: |
2025 International Conference on Business Intelligence for Technology Innovation (ICBITI) Business Intelligence for Technology Innovation (ICBITI), 2025 International Conference on. :1-8 Apr, 2025 |
| Relation: |
2025 International Conference on Business Intelligence for Technology Innovation (ICBITI) |
| Database: |
IEEE Xplore Digital Library |