Brand communication tools transformation in digital society
| Title: | Brand communication tools transformation in digital society |
|---|---|
| Authors: | Sharakhina, Larisa V.; Girenkov, Artem; Skvortsova, Vera; Glitsman, Ksenia |
| Source: | 2018 IEEE Communication Strategies in Digital Society Workshop (ComSDS) Communication Strategies in Digital Society Workshop (ComSDS), 2018 IEEE. :57-60 Apr, 2018 |
| Relation: | 2018 IEEE Communication Strategies in Digital Society Workshop (ComSDS) |
| Database: | IEEE Xplore Digital Library |